Let me give an example I'm sure you're familiar with...
Picture yourself walking through a department store. You’re thinking of the dress you need for the wedding on Saturday. Should you go classic black or spice it up with bold color? Maybe you can get some cute new heels on sale to match…
When out of nowhere the woman at the beauty counter appears before you and pulls you from your thoughts. She’s practically shoving a sample in your face and beckoning you to her.
You know how this will shake out and you’re already filled with dread. But you don’t want to appear rude, so you smile and she uses it as a chance to pounce!
Twenty minutes and fifty bucks later you’ve got a new eye cream you’re feeling guilty about buying, and now you definitely cannot buy the new shoes. Not only do you feel stupid for spending the money, but she made you feel like your eyes look old and tired too. Lovely.
As a business owner you’re certain you’ll have to be just like this in order to make a lot of money in your business, but that’s just not true!
Could you convince people to buy from you? Sure!
But do you really want to? Hell no!
You’re about to learn a way that works and won’t make you feel like a human infomercial.